Brand & Fonts Kit
Brand & Fonts Kit
for Strategy Partners
myimplantdentist.com.au  ·  Prepared August 2026
01 — Logo
Logo Lockups
Primary — On White
Reversed — On Navy
Source files
📄  mydental-implants-logo.svg — Primary (navy)
📄  myimplants-footer-logo.svg — Reversed (white)
🖼  dental-implants-perth-logo.png — PNG @ 2560px
Direct download links
available on request
02 — Typography
Font Stack
Syne
Display / Hero headings — weight 700 only ✓ confirmed on site
Google Fonts
Implant Dentistry.
Done Right.
Precision care for life-changing smiles.
400 Regular — body/testimonials 700 Bold — headings ✓ used on site
Note: site consistently uses weight 700 for all display headings (49–80px) and 400 for subtext elements.
→ fonts.google.com/specimen/Syne
Poppins
Section headings / UI labels
Google Fonts
Why Choose My Implant Dentist?
We use the latest digital technology to plan, place, and restore your implants with unmatched precision and care.
300 Light 400 Regular 500 Medium 600 SemiBold 700 Bold
→ fonts.google.com/specimen/Poppins
Satoshi
Body copy / paragraphs — self-hosted on site
Self-Hosted WOFF
Our approach is built on expertise, empathy and excellence.
Dental implants are the gold standard for replacing missing teeth, and at My Implant Dentist we believe every patient deserves access to the best outcomes. Our team combines surgical precision with patient-centred care, so you always feel informed and comfortable from consultation through to your final smile.
400 Regular 500 Medium 700 Bold
→ fontshare.com/fonts/satoshi (free download)
Google Fonts Embed
<link rel="preconnect" href="https://fonts.googleapis.com"> <link rel="preconnect" href="https://fonts.gstatic.com" crossorigin> <link href="https://fonts.googleapis.com/css2?family=Syne:wght@400;500;600;700;800&family=Poppins:wght@300;400;500;600;700&display=swap" rel="stylesheet">
03 — Colour
Brand Palette
Brand Navy
#113157
Deep Olive
#262711
Charcoal
#595853
Warm Cream
#F5F4F2
Dark Text
#252525
Orange Coral
#f36828
White
#FFFFFF
Lilac
#dfdafc
Lime Yellow
#f0ff80
Lilac — how it's used
Section backgrounds — creates a soft contrast against white and cream. Used for feature/highlight panels on the homepage.
Lime Yellow — how it's used
Primary CTA button fill and border on navy backgrounds. Also used as accent text colour. Never use on light backgrounds.
Book Now →
Orange Coral — how it's used
Default outline button text and border across the site (homepage, footer, treatment pages). Also used in the call icon class and as link hover colour. Hover states shade to #f85821 and #ce4108.
Dark Text — how it's used
Near-black used for Syne and Satoshi headings in service sliders, image box titles, and navigation elements — wherever the design needs contrast without full navy saturation.
Note on #D1410A (rust): This colour is registered as an Elementor global but is only applied to a single blog/FAQ "View More" button. It is not a primary brand colour and should not be used in partner materials.
04 — Guidelines
Usage Notes for Partners
🔤
Font hierarchy
Syne for display/hero text. Poppins for sub-headings, labels, and UI elements. Satoshi for all body copy and longer reads. Never mix Syne and Poppins at the same level.
🎨
Colour usage
Navy (#113157) is the primary brand colour — use it for headers, CTAs, and logo. Warm Cream (#F5F4F2) is the preferred background. Orange Coral (#f36828) is the site's primary accent — used for outline buttons and links. Lime Yellow (#f0ff80) is CTA-only on navy backgrounds.
📐
Logo clearspace
Maintain clearspace equal to the height of the "m" glyph on all sides. Do not stretch, recolour, or add effects. Only use navy or white logo versions — no other colour fills.
📦
Satoshi licensing
Satoshi is free via Fontshare under the SIL Open Font Licence. Download at fontshare.com/fonts/satoshi. The site self-hosts WOFF files — partners building digital assets should download directly from Fontshare for full format support.